REEL—
Where concept meets motion. Where vision meets execution.
Defined the motion and visual language behind OLAPLEX launches. Built the look, vibe, and flow that carried across campaign, tutorial, and social.
OLAPLEX
Directed Kosas’ Cloud Set campaigns, shaping storyboards and leading a two-week shoot with five models to bring the brand’s effortless, inclusive beauty to life.
KOSAS
Directed Ole Henriksen’s “Clinical Made Craveable” campaign, capturing the brand’s vibrant identity across hero product films and master brand content.
OLE HENRIKSEN
Directed & produced a project amplifying the voices of Black transgender individuals during the Black Lives Matter movement, spotlighting their stories with power and dignity.
